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Cosmetics and Beauty
Premium cosmetics and beauty brands use ProtectCode for ingredient transparency,
consumer authentication, and grey market monitoring across Asian export markets and travel retail.
In practice
Premium cosmetics brands selling into Asian markets use ProtectCode to monitor genuine distribution,
surface grey market activity, and deliver ingredient transparency to consumers who scan packaging QR codes before purchase.
Use cases
Here is how cosmetics and beauty brands use ProtectCode connected packaging, serialisation, and supply chain intelligence.
Ingredient transparency
Consumers scan cosmetics packaging and access full ingredient lists, clinical study information, and certifications. Builds brand trust at the purchase moment.
Asian market monitoring
Premium cosmetics brands use geographic scan data to monitor genuine distribution across Chinese, Japanese, Korean, and Southeast Asian markets.
Travel retail monitoring
Track which cosmetics products are being purchased in travel retail and whether they are being diverted into unauthorised distribution channels.
Consumer engagement data
First-party consumer data from packaging scans. Geographic and device data on who is using your cosmetics products - without relying on retailer data.
Grey market detection
Premium cosmetics appearing in unauthorised markets or channels surface through rules-based monitoring of geographic scan data.
Campaign delivery
Consumer-facing packaging QR codes deliver loyalty programmes, seasonal campaigns, and product education managed from the ProtectCode self-service dashboard.
What you get
ProtectCode serialised QR codes
Unique unique serialised QR code on every individual product unit.
BrandReporter dashboard
Real-time supply chain intelligence and consumer scan data. Self-service.
Consumer-facing landing pages
Self-service page builder for consumer-facing QR experiences. No developer needed.
GS1 Digital Link - Sunrise 2027
All ProtectCode tiers include full GS1 Digital Link compliance. Sunrise 2027 ready.
Book a 30-minute demo. We will show you exactly how ProtectCode works for cosmetics and beauty brands.
Connected packaging.
First-party data.
Supply chain intelligence.