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Brand Protection
ProtectCode uses unit-level serialised QR codes and rules-based monitoring to protect product integrity across your supply chain and at the consumer endpoint. Deployed across 26 countries.
Customer-configured monitoring rules, not automated detection claims
Serialised unit-level tracking that makes every product verifiable
ProtectCode uses unique serialised QR code on every product unit.
The ProtectCode approach
Most brand protection approaches focus on detecting problems after they have already happened. ProtectCode takes a different position. Unit-level serialisation means every genuine product is uniquely identifiable from manufacture. Rules-based monitoring means anomalies are surfaced before they become crises.
The result is brand protection that is structural rather than reactive. Every product unit carries a unique serialised code that is tied to its production record. A copy cannot be made that passes verification. Consumer authentication happens at the point of purchase with a standard smartphone camera - no app required.
Unit-level serialised QR codes on every product
Unique serialised QR codes
Rules-based monitoring configured by your team
Consumer authentication at point of purchase - no app
Geographic distribution monitoring across markets
BrandReporter supply chain intelligence platform
Which markets are scanning your products - and which should not be
Scan volumes outside expected parameters flagged by customer-configured rules
Consumer authentication at the point of purchase via standard smartphone camera
Applications
ProtectCode product integrity monitoring is used by brands across FMCG,
pharmaceutical, wine, cosmetics, and luxury goods categories in 26 countries.
Export market protection
Brands selling into APAC and other export markets use ProtectCode to monitor genuine distribution and surface grey market activity from geographic scan data.
Nutraceuticals and supplements
Premium supplement brands use ProtectCode to verify product integrity for consumers in export markets where counterfeit health products are a documented risk.
Wine and spirits
Premium wine and spirits brands use ProtectCode for vintage verification, geographic origin authentication, and consumer-facing provenance.
Luxury goods
Luxury brands use serialisation to create a verifiable chain of custody that distinguishes genuine products from copies at the consumer purchase moment.
Pharmaceuticals
Pharmaceutical manufacturers use ProtectCode to meet DSCSA and FMD serialisation requirements while simultaneously protecting against diversion.
Cosmetics and beauty
Premium cosmetics brands use ProtectCode for ingredient transparency, consumer authentication, and grey market monitoring across Asian markets.
Brand protection software refers to technology platforms that help brands monitor and protect the integrity of their products across the supply chain and at the consumer endpoint. ProtectCode achieves this through unit-level serialised QR codes and a rules-based monitoring platform.
Hologram-based brand protection uses a physical security feature that can be replicated at scale with sufficient investment. ProtectCode serialised QR codes are unique - every code is tied to its production record and mathematically tied to its production record and cannot be duplicated in a way that passes verification.
Yes. Consumer authentication and product engagement via ProtectCode QR codes works through the native smartphone camera on both iPhone and Android. No app download is required.
Rules-based monitoring means your team configures the monitoring parameters that matter for your brand and supply chain. Geographic zones, scan volume thresholds, timing patterns - you define what is normal and ProtectCode surfaces deviations. This is different from automated detection claims.
Book a 30-minute demo. We will show you exactly how ProtectCode works for your product category and market.
Connected packaging.
First-party data.
Supply chain intelligence.